Article by Ben Geurts
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HOTELS AND REAL ESTATE...

Monetize your website, not that of others!

No industry is so addicted to PORTALS as the hotel and real estate industry.

And that costs an arm and a leg.

Without change you will forever remain dependant on those portals.


How much money have you spent on portals?

Be it by paying commissions per reservation, be it as payment for advertisement?

If you could track all that money again, and spend it on something different, what would it be?

Could it be... strengthening your OWN BRAND?


Here is how portals profit:

1. Your page is profitable for their SEO

Because they have an extra page that will attract traffic. It helps their SEO.

Since they exist of so many pages, and are thus considered very relevant for the search engines, their rankings forever climb. They are almost unbeatable.

2. Your page brings in reservations and thus commissions

Commission payments that you would have avoided if it had been your own direct website attracting those clients.

3. Your subscription puts them ahead of others, amongst whom is you

Because they are direct competitors of your own website. Year after year.

And because you spend money with them... you no longer have any left to spend on your OWN website.


The solution?

Make your future more cost-effective than the present.

By starting to pay more attention to ways to promote your OWN DIRECT BRAND.

Every minute you dedicate to learning more about Internet marketing, is very well spent.

Calculate how much you spend every month or year on commissions or advertisement to third parties... and then wonder why you did not use it to build your own brand.

The future is going to be very competitive, and optimization is here to stay. So you might as well try to learn as much as possible about it.

We from our side offer you the Website Monetization Programme as well as Seminars, which basically means: making the UTMOST of your own potential.

Ben Geurts